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SFL Communications

November 11, 2019

The Simulation Football League announces today changes coming to its television partner, Eleven Sports, on digital platforms. The brand power of ElevenNext and Lax Sports Network unites to
launch an exciting, new digital viewing experience called, FTF – For the Fans.

FTF salutes the drivers of the sports industry – the passionate, rabid fans seeking a unique sports experience along with exceptional coverage. FTF was built for you as a world-class content creator and provider with an eye towards the remarkable. As part of this strategic shift, here’s some of the changes you can expect:

You’ll still find us on the networks and platforms which have been home for ElevenNext since its launch, including: Twitch, Pluto, Distro, Xumo, etc. Over the next month you will see the branding change to FTF – For the Fans. FTF can be seen in more than 60 million households worldwide. Also, as part of the launch you can now find a customized OTT app available in your local app
store. “FTFNext” is available across multiple stores including: Roku, Chromecast, Amazon Fire, AppleTV, Xbox One, iOS and Android. Download your free experience today.

“We are excited to be entering this new journey with FTF,” said Commissioner Cameron Irvine. “With a refreshed look, our broadcasts on For the Fans means so much more. One of the reasons FTF wanted to bring the SFL on board last season was our committal to interacting and engaging with the viewer, the fan, in a whole new way. We can’t wait to accomplish great things on television with FTF, beginning with our live SFL Draft/Season Preview Show on December 14 and the kickoff of the 2020 season in January.”

Eleven Sports Network is still available through your local cable and satellite providers. Lax Sports Network launched in 2016 with the goal of showcasing the raw athleticism and blazing speed of lacrosse. With a reputation of unparalleled production, access and coverage, LSN has quickly become the most elite destination for the world’s best lacrosse coverage. The LSN app will be found within FTFNext and still available at laxsportsnetwork.com or laxsn.com.

FTF will appeal to fans in three ways:

● VARIETY: Mix fan-favorites like football, hockey and basketball with emerging sports such as rugby, lacrosse and e-sports – sports that have growing, loyal audiences in search of a consistent home on traditional sports broadcasts.
● ACCESSIBILITY: Be multi-platform, conversational and tech advanced within coverage and insight through LIVE events across multiple channels.
● FRESH APPROACH: Strive to become the premier network for dedicated fans and build a community offering new ways to CONSUME and ENGAGE with original content and experiences waiting to be imagined. We hope you enjoy this new journey and welcome to FTF. It was built for you – the Fan!

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